11 / Packaging & presence
Beautea
New York
- Client
- Beautea New York
- Role
- Creative Direction, Illustration
- Location
- New York, USA
- Year
- 2022
Idea
Delicate but not quiet. This packaging system blends elegance with purpose, pairing natural formulas with refined visual cues.
Approach
Color, balance and form are used to evoke well-being on the shelf and in the hand.
Illustration
The three blends as illustrated posters: Ginseng, Cannabis and Green Tea.
